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Pyramid Brewing
BRANDING / PACKAGING

Pyramid Brewing
BRANDING / PACKAGING

Pyramid Brewing
BRANDING / PACKAGING

Pyramid Brewing
UI / UX

CRAFT WITHOUT CONSEQUENCE

From nasty hangovers to harmful side effects, alcohol has always been associated with irresponsibility. Pyramid Brewing beverages offer a responsible way to enjoy a night out without sacrifice. Instead of touting a low-calorie count, Pyramid focuses on the essential ingredients necessary for a healthy mind and body.

CONCEPT

Each of our brews take inspiration from beautiful landscapes created from natural disasters because we believe something great could come from a destructive night out.

Best in Show — Center Ring Sudent Show
Gold — Center Ring Sudent Show

ART DIRECTORS
Jordan Moody, Andrey Ter-Grigorian

COPYWRITERS
Joey Spearman, Whitney Repole


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Pyramid Brewing is two opposing forces coming together to create something revolutionary.

Tidal waves, volcanoes and mountains on our Pillar, Pheonix and Apex bottles are represented by a neon distressed halftone image contrasted with a thin linework drawing.

Our debut brew, Phoenix, is a ginger and lime Berliner Weiss, inspired by raging volcanoes so that you drink like it’s the end of the world and still manage to rise from the ashes the next morning.

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Building an identity for the responsibly reckless.

The Pyramid identity uses high contrast colors and visuals with simple layout and typography to match the brand's opposing personalities.
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Interactive

Pyramid Brewing's website is primarily a place where consumers can purchase their favorite Pyramid brews as well as connect with the brand's philosophy and learn more about the exact science and unique craft.